The awards are judged by an esteemed panel of industry leaders and experts, the judging process is a rigorous two stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

The 2018 judging panel will be announced shortly.

Arianne Donoghue


Having started off her digital career client side over a decade ago, Arianne has worked for both agencies and brands in-house, specialising in all things paid search. She is now back agency side supporting on biddable media digital strategy.

A regular on the conference scene, she’s also an editor and contributor at popular site State of Digital.

Neil McKay

CEO, Endless Gain |

For more than 15 years, Neil has been helping businesses here in the UK, Europe and USA grow their online profits.

He started his career at publisher Media Ventures Group (MVG), helping to build and sell Global Media GmbH to private equity firm The Carlyle Group before leading the UK acquisition of Bigmouthmedia (now part of DigitasLBi). He later led Lakestar Media to success before it was acquired by McCann Worldgroup in 2012.

Neil’s latest venture is Endless Gain – a Conversion Optimisation Agency which launched in January 2016.

Davina Lines

Managing Director, Ecommerce Club & Mixing Digital |

Elizabeth Clark

CEO, Dream Agility |

Mark Kuhillow

Founder, R.O.EYE |

With a background in traditional direct-response media, I have been involved with digital platforms since 1999. Deeply passionate about client service and the internet, a proven track record in building successful digital businesses is evident.

Brendan Keegan

Senior Lecturer in Digital Marketing, Manchester Metropolitan University Business School |

Brendan has taught digital marketing at Manchester Metropolitan University Business School for eight years after a short career in agency land. With a background in communications and web development, his research interests centre around strategic digital marketing in the services industry. Recently awarded a PhD in Social Media Marketing Campaign Development, he utilised networks of digital agencies in the North West to develop a conceptual framework of campaign strategy development using new and emergent technologies.

Darren Ratcliffe

Digital Director, Six and Flow |

Rory Gilmore

Technical Solutions Manager UK & IE, Nosto |

Rory has worked in ecommerce for 5 years in some capacity or other; starting out as an ecommerce manager in the luxury fashion and lifestyle sector, then working as a freelance consultant, before eventually moving into his role as a Technical Solutions Manager at Nosto. He’s worked with some household names in retail including Cath Kidston, Coast, Gymshark, Richer Sounds and more. Consulting on strategy and best practice for personalisation and beyond.

“I’m passionate about good design and user experience; working with brands to realise their vision online excites me, luckily at Nosto I get to do this everyday.”

Tom Armenante

Ecommerce Manager, Nicole Farhi, Wolsey & BLK DNM |

Duncan Rutherford

Head of eCommerce, BT |

I’ve over 15 years experience of managing, leading and owning online businesses. From award-winning self-employed start-up, to joining in 2007, I’ve experienced Commercial, Marketing and eCommerce roles in a varied career. My current role heading up BT’s eCommerce retail engine (BT Shop) sees me lead the end-to-end Sales, Marketing & Online teams to deliver profitable growth in a challenging market. It’s a unique role enabling me to define the strategy right through to leading the team daily to deliver our core objectives – it’s an entrepreneurial business within a huge organisation! Outside of work I’m a husband to Caroline, Dad to 1 year old Theo and a keen Sailor, Marine Surveyor and Hip-Hop Guru (long-story!).

Kristal Ireland

Head of eCommerce and Retail, Virgin Trains |

Ellie England

Sales Director, Microsoft Search Advertising |

Passionate about digital, women in technology and making a lasting impact, Ellie began her career in sales working in an inner city secondary school 'selling' the importance of modern languages to disaffected teenagers. She got in to the world of digital advertising working for Google for 6 years, before eventually relocating to Manchester and joining Microsoft. As a Sales Director for Bing Ads, Ellie has been spearheading the continued investment in the North of the UK and leads a growing team of search account managers and directors.